HELCOM - 13-та зустріч Групи зі сталого ведення сільського господарства
September 19, 2024
Seminar/Webinar
Webinar - Be a Better Coastal Adaptation Practitioner with Behavior Change
Дата початку: 3 вересня 2024
Дата закінчення: 15 червня 2018
Час: 9:00 CEST / 10:00 EEST
Place:Online
Адреса: Katajanokanlaituri 6 B, 00160 Helsinki, Finland
What is OCTO?
OCTO connects ocean professionals to the knowledge and networks they need. Through our programs and communities, we empower conservationists and resource managers to apply best practices worldwide.To know more about it.
Description
The webinar: Be a Better Coastal Adaptation Practitioner with Behavior Change was on Thursday, 19 September, 8:00 PM - 9:00 PM EEST. The event was presented by: Caroly Shumway of the Center for Behavior and Climate (CBC).
How do you motivate people to respond to adaptation messages and reduce their risk? The key is to feel that they can actually do something and that their action matters -- what behavioral scientists call perceived behavioral control and response efficacy, respectively.
Three years ago, the Center for Behavior and Climate’s webinar described nine principles behind behavior change for climate action for the oceans and beyond.
In this webinar, the Center for Behavior and Climate showed how to incorporate behavioral tools into your coastal adaptation efforts to improve the likelihood of success for community projects and policy initiatives alike. After learning about the behavior change process, the webinar focused on five evidence-based techniques (social norms, efficacy, legacy motivation, nudge, and framing to reach different audiences). Synthesizing the latest behavioral science from academics to practitioners, this transdisciplinary and interdisciplinary webinar offered a preview of CBC’s first-of-its-kind online course on Behavior Change for Climate Adaptation.